Build aWorld ofTheir Own
Color them. Build them. Play with them. Smarty Fun Color & Play Buildings turn creativity into hands-on fun!
Shop Smarty TownColor & play · Screen-free fun · Makes a great gift
Encourages Creativity
Color, build and tell your own stories.
Hands-On Learning
Make something with their own two hands.
Screen-Free Fun
Little adventures away from screens.
Great for Gifts
Birthdays, holidays and just-because days.
Our Products
Toys and books that make learning an adventure!
More Than a Toy —It’s an Adventure
Smarty Fun products help kids explore new places, learn about the world, and use their imagination — one page, one building, one story at a time.
Our Story
Small toys.
Big imaginations.
1 Color it
2 Build it
